Betsson is no stranger to the world of padel. With years of involvement, including sponsorships, ambassadorships, and even launching the popular Betsson Padel Tour in Sweden, the brand has long been dedicated to raising the profile of the sport. From local tournaments to global stages, Betsson has consistently backed the growth of padel.
Ronni Hartvig, Chief Commercial Officer of Betsson Group, shared his enthusiasm: “We’re probably the most dedicated betting company when it comes to padel. Our experience in sponsoring tournaments, coupled with our broad range of betting odds, speaks volumes.”
This new partnership with Premier Padel goes beyond just offering odds. Betsson plans to elevate the fan experience by providing unique insights, in-depth player information, and in-tournament updates. Fans can look forward to enhanced content, competitions, and even exclusive ticketing and VIP experiences at key tournaments.
“Betsson is stepping up to be a part of the biggest padel tournament in the world,” added Hartvig. “We are thrilled to help grow the sport while offering an exciting, enriched experience for fans.”
Rob Mitchell, Commercial Director of Premier Padel, expressed his excitement about the collaboration: “We’re delighted to welcome Betsson as our official betting partner for the upcoming years. This partnership marks an exciting chapter for Premier Padel, as we aim to grow the sport on a global scale.”
Betsson’s involvement will help bring new audiences to the game, introducing fans to deeper insights and player statistics, all while enhancing engagement both on and off the court.
As padel continues to rise in popularity, Betsson’s partnership with Premier Padel is a major step forward. Together, they’re committed to not only boosting the sport’s profile but also delivering a truly engaging and enriched experience for fans. The future of padel looks brighter than ever with Betsson on board.