A Continental Coalition Takes Aim at Illegal Online Betting
Europe’s gambling regulators are stepping up their cooperation as unlicensed operators continue to cross borders with ease. Several major authorities have agreed to share intelligence and coordinate action in a joint effort to push illegal online gambling out of the digital spotlight. It’s a milestone decision, reflecting the growing need for a unified approach to consumer protection in an increasingly complex landscape.
Cross-Border Regulators Join Forces
Germany, Austria, France, Great Britain, Italy, Portugal and Spain have confirmed a new agreement focused on cooperation and information exchange and aimed against illicit online gambling. The decision was reached on 12 November during a meeting at the Spanish Directorate General for Gambling Regulation (DGOJ).
Regulators acknowledged that online gambling continues to evolve quickly, creating opportunities for illegal operators to slip between national frameworks. By working together, the authorities hope to respond more effectively and reduce the risks faced by consumers across Europe.
Cutting Off the Visibility of Illicit Operators
A surge in illegal gambling advertising across social media, video platforms and affiliate networks has become a major headache for European regulators. These channels, often poorly policed, make it alarmingly easy for minors and vulnerable individuals to stumble across prohibited content.
To address this, the agreement sets out three coordinated workstreams:
- A shared database of intelligence on illegal operators
- Jointly filed complaints to digital platforms to block unauthorised ads
- A continuous exchange of knowledge, methods and enforcement strategies
The goal is simple: make it far harder for illegal sites to gain attention—and even harder for them to operate undetected.
Industry Challenges Spotlighted in Madrid
The announcement came alongside the 1st International Gaming Congress in Madrid, where regulators from Italy, Germany, the UK and Spain discussed current challenges and differences in national regulation. Despite varied approaches, all stressed the importance of preventing gambling harm and adapting to a rapidly changing market. Strengthening consumer protection and tightening oversight emerged as clear shared priorities.
Broader Push for Safer Gambling
The alliance complements a series of wider industry initiatives focused on reducing gambling-related harm. GambleAware has renewed calls for tighter rules and mandatory health warnings across all gambling content. The European Gaming and Betting Association (EGBA) also welcomed the approval of a new European standard designed to identify markers of harm and support early intervention. Expected in early 2026, the framework will be voluntary but could significantly influence the future of responsible gambling practices.
A United Response to a Growing Threat
Europe’s regulators have made their intentions unmistakable: illegal online gambling is no longer a fragmented national problem, but a shared continental priority. By exchanging intelligence, coordinating enforcement and presenting a united front, they aim to deliver a safer, more transparent gambling environment for every player. The days of unlicensed operators slipping through regulatory cracks are steadily coming to an end.
